Just because you can get away with a salacious product name doesn’t mean you should. Effen vodka is one such name I’ve been annoyed about since I first saw it. The Effen reviews vary, but I think the real appeal must be asking for it at a bar. And while Suxx wine has been dubbed “a very fun fruit bomb” by wine critic Gary Vaynerchuk, the well-mannered, middle-aged suburban mom and lawyer in me really doesn’t want to ask my wine merchant, “Do you have any Suxx?” Neither do I want to offer Suxx at my next party. Both names are just too much. They’ve eschewed any attempt at wit for pure shock value.
Last night my fifteen year-old hollered, “MOM! Is it ‘Pet Smart’ . . . or is it ‘PETS MART’?” Well, dog my cats, as it were; I’d never thought about it that way. Yes, PetSmart is, like New Shimmer, both a floor wax and a dessert topping. Although the logo would suggest the former,
I tried. Really, I gave them more than the benefit of the doubt (and my Riedel stemless-ware). But these two wines just left me disappointed.
I like stupid wordplay as much as the next guy, and this one has tickled me since we moved to Denver:
. . . who loves Julian Casablancas and the Strokes, here’s an article from Jezebel reporting on Azzaro’s new men’s fragrance, for which Casablancas is the spokesmodel. Or singsmodel.